Media Buyer & Marketing Strategist
Helping brands and service-based businesses grow through data-driven Meta & TikTok Ads and strategic email marketing.
Looking to turn paid ads into consistent, measurable growth?
I design and optimize paid media strategies, funnels and email campaigns to convert attention into real business results.
Certified Meta Ads, TikTok Ads & Email Marketing Strategist (American Accreditation Association)
What I offer
Meta Ads Management
I manage and optimize high-performing Meta (Facebook & Instagram) campaigns focused on acquisition, retargeting and conversions, always aligned with your business objectives and ROI.
TikTok Ads Strategy
I design TikTok ad strategies that combine platform-native creatives with performance-driven structures to drive awareness, engagement and scalable growth.
Email Marketing Automation
I build strategic email flows that support your paid media efforts, from lead nurturing to retention, turning traffic into long-term customer relationships.
Why Meta and TikTok Ads matter?
Your audience is already there
Reach people where they already spend time and make buying decisions.
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Fast, measurable results
Paid ads deliver immediate visibility with real-time, trackable performance and clear ROI.
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Scalable growth
Whether you’re a startup or scaling business, Meta and TikTok Ads allow you to start small, test, and scale fast, while optimizing costs and performance over time.
Real results, real campaigns
Live event campaign — Meta Ads
24-day paid media campaign for a live music event.
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Final Performance Summary
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Landing page views: 3,939
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Click-throughs to ticketing: 1,716
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Click-through rate (Landing Page → ticketing): 44 %
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Estimated ROI: 6,000–7,500 %
Meta Ads
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Average CPR: 0.23–0.25 CAD
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CTR: 8.6–10.7 %
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CPM: 5.5–5.8 CAD
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Total impressions: ~68,000+
All core metrics significantly outperform the industry benchmarks for event advertising. The visuals and targeting clearly resonated with the audience, driving both strong engagement and highly qualified traffic to the ticketing page.
Book your free strategy call
Let's discuss your goals, challenges and growth opportunities.